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Este contenido solo est\u00e1 disponible en Ingles.<\/p>\n
\u00a0<\/em><\/p>\n SINGAPORE \u2014 LTE Asia Summit Booth #4<\/strong> <\/strong>\u2014 September 17, 2012<\/strong> \u2014 Mobile broadband solutions company Tekelec<\/a> today announced a trio of products that extend the reach of policy management to devices, over-the-top (OTT) applications, and business intelligence: Tekelec\u2019s Mobile Policy Gateway<\/a>, Application Manager<\/a>, and Policy Analytics Platform<\/a>.<\/p>\n The products integrate with Tekelec\u2019s market-leading<\/a> Policy Server<\/a> to create a \u201cpolicy everywhere<\/a>\u201d framework that evolves policy well beyond fair usage and tiered services. The new offerings enable service providers to introduce innovative services like subsidized or \u201ctoll-free\u201d data, opt-in mobile advertising, customer loyalty\/rewards programs, and application-based plans with partner ecosystems. They also extend the reach of policy to the smart device to provide intelligent Wi-Fi offload, manage chatty applications, improve device security, and give subscribers greater control over their applications.<\/p>\n \u201cService providers are broadening their service portfolios and packages, business models, partnerships and device types,\u201d said Graham Finnie, chief analyst at Heavy Reading. \u201cBehind the scenes, this means they will require new advanced policy capabilities, including actionable real-time analysis, policy enforcement wherever it is needed, and the provision of policy as a service to over-the-top application providers.\u201d<\/p>\n Mobile Policy Gateway<\/strong><\/p>\n Tekelec\u2019s Mobile Policy Gateway (MPG) extends policy directly to the device. The MPG combines a standards-compliant Access Network Discovery and Selection Function (ANDSF) with dynamic network and subscriber aware policy management. It turns smart devices into policy enforcement points, reducing the need for costly deep packet inspection (DPI) and policy enforcement (PCEF) functions in the network core. Example use cases include:<\/p>\n \u00a0Application Manager <\/strong><\/p>\n \u00a0<\/strong><\/p>\n Tekelec\u2019s Application Manager allows service providers to securely expose network APIs, policies and subscriber data to OTT, on-deck, and service delivery platforms (SDPs). By converting web-based protocols (LDAP, SOAP, XML, HTTP, etc.) to Diameter, it creates a single point of control for two-sided business models with application providers.<\/p>\n Tekelec\u2019s Application Manager gives service providers the ability to:<\/p>\n Policy Analytics Platform <\/strong><\/p>\n Tekelec\u2019s Policy Analytics platform unlocks network intelligence buried in millions of policy event records. The data give network operations, IT and marketing departments granular business and network insight about how subscribers use and access services and applications.<\/p>\n The intelligence allows service providers to see how policies impact subscribers\u2019 behavior and network resource allocation so they can create targeted tariff plans based on subscribers\u2019 usage, pricing and quality of service preferences. Policy Analytics can reveal, for example, that:<\/p>\n In addition, the platform\u2019s policy-simulation tools give the service provider new abilities to test and evaluate the impact of new policies before implementing them in the network. This type of network \u201csafety net\u201d reduces time to market of new services by improving rule creation and letting multiple departments assess the effects of new policy rules.<\/p>\n \u201cPolicy is the \u2018everywhere\u2019 technology that will transform service provider business models,\u201d said Houck Reed, vice president of product management and marketing at Tekelec. \u201cAs billions of smart devices become policy enforcement points and new features extend policy and analytics to over-the-top applications and mobile advertisers, new business models will emerge that match subscribers to the relevant, timely content they want.\u201d<\/p>\n Tekelec has 58 policy customers, including 43 Tier 1 service providers, in 33 countries. In July, industry analyst firm Analysys Mason named Tekelec<\/a> the leading independent policy market vendor by share for the third consecutive year.<\/strong><\/p>\n Supporting Resources<\/strong> Policy Analytics product brief<\/a> About Tekelec<\/strong> Contact<\/strong>:<\/p>\n Adam Parken | <\/strong>Senior Manager, Marketing Communications<\/p>\n (o) +1.919.653.9681 | adam.parken@tekelec.com<\/a><\/p>\n Este conte\u00fado est\u00e1 dispon\u00edvel apenas em\u00a0Ingles.<\/p>\n \n New Business Models Possible with Advertisers, OTT Partners and Software Delivery Platforms<\/em><\/p>\n \u00a0<\/em><\/p>\n SINGAPORE \u2014 LTE Asia Summit Booth #4<\/strong>\u00a0<\/strong>\u2014 September 17, 2012<\/strong>\u00a0\u2014 Mobile broadband solutions company\u00a0Tekelec<\/a>\u00a0today announced a trio of products that extend the reach of policy management to devices, over-the-top (OTT) applications, and business intelligence: Tekelec\u2019s\u00a0Mobile Policy Gateway<\/a>,\u00a0Application Manager<\/a>, and\u00a0Policy Analytics Platform<\/a>.<\/p>\n The products integrate with Tekelec\u2019s\u00a0market-leading<\/a>\u00a0Policy Server<\/a>\u00a0to create a \u201cpolicy everywhere<\/a>\u201d framework that evolves policy well beyond fair usage and tiered services. The new offerings enable service providers to introduce innovative services like subsidized or \u201ctoll-free\u201d data, opt-in mobile advertising, customer loyalty\/rewards programs, and application-based plans with partner ecosystems. They also extend the reach of policy to the smart device to provide intelligent Wi-Fi offload, manage chatty applications, improve device security, and give subscribers greater control over their applications.<\/p>\n \u201cService providers are broadening their service portfolios and packages, business models, partnerships and device types,\u201d said Graham Finnie, chief analyst at Heavy Reading. \u201cBehind the scenes, this means they will require new advanced policy capabilities, including actionable real-time analysis, policy enforcement wherever it is needed, and the provision of policy as a service to over-the-top application providers.\u201d<\/p>\n Mobile Policy Gateway<\/strong><\/p>\n Tekelec\u2019s Mobile Policy Gateway (MPG) extends policy directly to the device. The MPG combines a standards-compliant Access Network Discovery and Selection Function (ANDSF) with dynamic network and subscriber aware policy management. It turns smart devices into policy enforcement points, reducing the need for costly deep packet inspection (DPI) and policy enforcement (PCEF) functions in the network core. Example use cases include:<\/p>\n \u00a0Application Manager<\/strong><\/p>\n \u00a0<\/strong><\/p>\n Tekelec\u2019s Application Manager allows service providers to securely expose network APIs, policies and subscriber data to OTT, on-deck, and service delivery platforms (SDPs). By converting web-based protocols (LDAP, SOAP, XML, HTTP, etc.) to Diameter, it creates a single point of control for two-sided business models with application providers.<\/p>\n Tekelec\u2019s Application Manager gives service providers the ability to:<\/p>\n Policy Analytics Platform<\/strong><\/p>\n Tekelec\u2019s Policy Analytics platform unlocks network intelligence buried in millions of policy event records. The data give network operations, IT and marketing departments granular business and network insight about how subscribers use and access services and applications.<\/p>\n The intelligence allows service providers to see how policies impact subscribers\u2019 behavior and network resource allocation so they can create targeted tariff plans based on subscribers\u2019 usage, pricing and quality of service preferences. Policy Analytics can reveal, for example, that:<\/p>\n In addition, the platform\u2019s policy-simulation tools give the service provider new abilities to test and evaluate the impact of new policies before implementing them in the network. This type of network \u201csafety net\u201d reduces time to market of new services by improving rule creation and letting multiple departments assess the effects of new policy rules.<\/p>\n \u201cPolicy is the \u2018everywhere\u2019 technology that will transform service provider business models,\u201d said Houck Reed, vice president of product management and marketing at Tekelec. \u201cAs billions of smart devices become policy enforcement points and new features extend policy and analytics to over-the-top applications and mobile advertisers, new business models will emerge that match subscribers to the relevant, timely content they want.\u201d<\/p>\n Tekelec has 58 policy customers, including 43 Tier 1 service providers, in 33 countries. In July, industry analyst firm\u00a0Analysys Mason named Tekelec<\/a>\u00a0the leading independent policy market vendor by share for the third consecutive year.<\/strong><\/p>\n Supporting Resources<\/strong> Policy Analytics product brief<\/a> About Tekelec
\n<\/em>New Business Models Possible with Advertisers, OTT Partners and Software Delivery Platforms<\/em><\/p>\n\n
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\nPolicy Everywhere: A Strategic Imperative for Digital Lifestyle Providers white paper<\/a>
\nMobile Policy Gateway product brief<\/a>
\nApplication Manager product brief<\/a><\/p>\n
\nWhy Tekelec for Policy: Key Considerations in Selecting a Next-Generation Policy Server<\/a>
\nPolicy Server product brief<\/a><\/p>\n
\nTekelec\u2019s intelligent mobile broadband solutions enable service providers to manage and monetize mobile data and evolve to LTE and IMS. We are the architects of the new Diameter network, the foundation for session, policy and subscriber data management. More than 300 service providers use our market-leading solutions to deliver cloud, machine-to-machine and personalized services to consumers and enterprises. For more information visit www.tekelec.com<\/a>.<\/p>\n\n
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\nPolicy Everywhere: A Strategic Imperative for Digital Lifestyle Providers white paper<\/a>
\nMobile Policy Gateway product brief<\/a>
\nApplication Manager product brief<\/a><\/p>\n
\nWhy Tekelec for Policy: Key Considerations in Selecting a Next-Generation Policy Server<\/a>
\nPolicy Server product brief<\/a><\/p>\n
\n<\/strong>Tekelec\u2019s intelligent mobile broadband solutions enable service providers to manage and monetize mobile data and evolve to LTE and IMS. We are the architects of the new Diameter network, the foundation for session, policy and subscriber data management. More than 300 service providers use our market-leading solutions to deliver cloud, machine-to-machine and personalized services to consumers and enterprises. For more information visit\u00a0www.tekelec.com<\/a>.<\/p>\n