Marketing Solutions

BRIEF PROFILE

TARGET AUDIENCE

TELESEMANA.COM IS THE LEADING ONLINE PLATFORM PROVIDING MARKET INTELLIGENCE AND INDUSTRY COVERAGE FOR TELECOM PROFESSIONALS IN LATIN AMERICA

Since 2003, TeleSemana.com provided innovative marketing tools to deliver cost-effective targeted solutions for telecom professionals in Latin America.

Professional Audience: Wireless and wireline carrier executives, ISPs, infrastructure companies, device makers, software firms i.e. BSS/OSS and developers.

Thousands of leading executives from more than 150 wireless, fixed, satellite and cable providers, and more than 60 regulatory and government agencies in the region access TeleSemana.com on a daily basis.

QUICK FACTS

20 years covering the telecom industry

23,000+ subscribers

100+ expert writers and contributors

50+ pieces of news, analyses, videos, interviews and special reports every week

Blogs by industry leaders

1000+ webinars

Leading specialized media in LATAM producing online conferences

200+ leadership workshops and bespoke conferences, both virtual and face-to-face

Preferred partner and flagship publication of leading industry events

READERSHIP BREAKDOWN

SUBS BY REGION %

  • Southern Cone
  • Andean Region
  • Mexico & Central America
  • Brazil
  • USA
  • Others

SUBS BY POSITION %

  • C-Level / President / VP
  • Director
  • Manager & Head
  • Senior & Junior Executive
  • Analyst
  • Others

SUBS BY TYPE %

  • Service Providers
  • OEMs
  • Enterprises
  • Government entities
  • Consulting / Analysts
  • Journalists
  • Others

WHETHER YOU WANT TO RAISE YOUR COMPANY’S PROFILE THROUGH: BRANDING, THOUGHT LEADERSHIP OR LEAD GENERATION ACTIVITIES, TELESEMANA.COM PROVIDES SOLUTIONS TO TACKLE YOUR NEEDS

NEWSLETTER ADVERTISING

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FREQUENCY WEEKLY

CIRCULATION 23,000+ SUBSCRIBERS

TeleSemana Weekly Newsletter features engaging content sent to 23,000+ qualified professionals. Highly effective for driving brand awareness. By placing an ad on TeleSemana Weekly Newsletter you speak directly to potential customers.

WHAT YOU GET

Prominent visibility, placement right next to editorial content

Full campaign reporting: opens, clicks and click-throughs

WEBSITE ADVERTISING

VISITORS 58,000+ MONTHLY

PAGE VIEWS 93,000+ MONTHLY

Different advertising placements ensure your message gets the attention it deserves. Your brand is placed right next to the voice of the most talented journalists in Latin America’s telecom industry.

WHAT YOU GET

Responsive design

Strong Share of Voice (SOV)

Highest Impressions

popup
website

E-BLAST

YOU PROVIDE US WITH YOUR HTML AND WE DELIVER IT ON YOUR BEHALF TO TELESEMANA.COM SUBSCRIBERS.

Dedicated email blast to TeleSemana.com 23,000+ Subs

Pre-send testing provided

Report on delivery, opens and clicks

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ADVERTORIALS

YOU PROVIDE US WITH YOUR ADVERTORIAL AND WE HOST AND PROMOTE IT TO TELESEMANA.COM AUDIENCE.

WHAT YOU GET

Article credited to Sponsor and its author

Homepage promotion of article for high visibility

Content presented similarly to TeleSemana.com stories, but labeled as Sponsor Content to maintain transparency and trust with your prospects

Content featured in TeleSemana Weekly Newsletter, stating it is a sponsored content

Social sharing tools both in Advertorial and author’s bio

SERP (Search Engine Results Page)

After high traffic period, article will still remain available on the section

DON’T HAVE AN ADVERTORIAL?

Leave the most talented journalists in Latin America’s telecom industry produce your advertorial.

advert

WHITE PAPERS

WHITE PAPER

Partnering with TeleSemana.com.com allows you to get in front of our large database of subscribers –your potential customers– in the telecommunications industry in Latin America. The White Paper Promotion Package includes weekly lead reporting.

WHITE PAPER PLUS

Our team of editors will help ensure your white papers get the attention of decision-makers and influencers. Based on your existing white paper, our editors will produce a brief introduction to provide additional contextual information resulting in a more engaging piece of information. The white paper with the introduction, under a co-branded cover, is promoted through an integrated marketing campaign to capture leads.

tabla-whitepapers

White Paper packages described above do not include creation and production of the asset. You have to submit the content. Production services available upon request. Ask for a quote!

EDITORIAL SURVEYS

Get TeleSemana.com to conduct a survey among your key prospects. Our editors will produce an executive summary (pdf format) after analyzing the data provided by survey respondents. Make sure you get a deep understanding of the state of the market and –equally important– of your prospects’ perception before committing to a plan or strategy. Make wiser decisions, get better results!

ALIGN YOUR BRAND WITH THOUGHTFUL TELESEMANA.COM REPORTING ON A RELEVANT, TOP-OF-MIND TOPIC THAT INCLUDES NEW DATA POINT.

Survey among executives from different telecom operators across the region

Full report with results, stats and graphs

Sponsor logo will appear on executive summary (pdf)

Promotion and distribution of report with results

Promo box (widget) on Homepage

Promo box (widget) featured TeleSemana Weekly Newsletter

Listing Page

Landing Page

SERP (search engine results page)

Email sent to TeleSemana.com subscribers (push marketing)

Lead capture, weekly reporting

CUSTOM WEBINARS

For companies looking for full control of the message and pan-regional outreach, a TeleSemana.com custom Webinar is the right choice. TeleSemana.com will work with you to host, promote and deliver an online session that engages your target audience, while capturing leads.

You will be in full control of the content, and are also free to invite a partner, customer, or industry personality to speak at your webinar.

WHAT YOU GET

Full set up and logistic support

An editorial moderator and publication co-branding

60-Minute speaking opportunity

Up to three speakers from the sponsor

An integrated marketing campaign to drive registrations to the event

Q&A session through LIVE Q&A digital platform

Full post-event reporting, list of registrants with contact information and also questions asked

12-month archive for on-demand promotional use

webinar

THEMED ONLINE EVENTS

Based on their deep market understanding, TeleSemana.com Editorial Team carefully selects a set of themes resulting in a calendar of must-attend topic-centric online sessions for anyone involved in Latin America’s telecoms market.

A maximum of two sponsors and up to seven speakers per session guarantees a high share of voice in addition to brand awareness and lead generation.

Check out TeleSemana.com Themed Online Events 2023 calendar and secure a space on the session/s that are more relevant to your company core business.

WHAT YOU GET

Speaking slot alongside relevant speakers to the given theme of the session

Your brand linked to given theme

Opportunity to share your company vision on given theme

Your message targeted to niche audience

Thought leadership positioning

LIVE interaction with qualified audience

Lead capture and nurturing

TELESEMANA WEB SUMMITS

Virtual events have become a fundamental tool for companies to raise their profile, position themselves as thought leaders, network with prospects, generate leads and discover new business opportunities.

Two-Day long industry events with up to twenty sessions by leading professionals offering TeleSemana audience an opportunity to unleash the mysteries around new trends and challenges facing the telecom industry, combining keynote presentations, panels and interactive Q&A sessions that enhance the overall experience of the audience.

AVERAGE FIGURES FROM PAST CONFERENCES

 900+ registrants

 A truly regional audience from 21 countries

Attendees from 120+ telecom operators

41% executives from telecom operators in LATAM

Visit our Web Summit Sponsorship Menu and learn about our upcoming events

WHY A TELESEMANA WEB SUMMIT?

Pan-regional reach for a portion of the cost of in-person activities

Engage with operators’ executives that influence investment decisions

Feature your brand right next to leading industry bodies and stakeholders

Raise your company profile in a simple, cost-effective way

Lead capture, lead nurturing: get access to hundreds of qualified leads

CUSTOM ONLINE EVENTS

RAISE YOUR EVENT PROFILE BY REACHING 23,000+ TELECOM PROFESSIONALS ACROSS LATIN AMERICA.

When face to face is not as relevant, and you need to squeeze your marketing budget to the maximum, Custom Online Events are the best choice. Either targeting executives from a single operator, or multiple operators from a given country, or the region-wide. TeleSemana.com works closely with your organization to design a ‘sexy’ agenda, assisting you to secure relevant third-party speakers, and of course it takes full responsibility for the attendance acquisition process.

WHY A TELESEMANA.COM CUSTOM ONLINE EVENT?

Strengthen your bonds with future or existing clients

• Targeted audience, as per target persona selected by sponsor

Engage with operators’ executives that influence investment decisions

Develop new contacts and sales leads and generate new business opportunities

Stay ahead of the competition

Take your event online through quality video content

Raise your company profile in a simple, cost-effective way

CHECK BELOW SUCCESS STORIES FROM SOME LOYAL TELESEMANA.COM CLIENTS

Enrich CALA Hybrid

LATAM Telco Vision Forum

Redes en el Borde

CUSTOM IN-PERSON EVENTS

TELESEMANA.COM CUSTOM IN-PERSON EVENTS ARE HIGH-LEVEL EVENTS (INVITATION ONLY) TARGETING TELECOM SERVICE PROVIDERS.

This is a unique networking opportunity for OEMs and industry organizations looking for face to face interaction with key decision makers at every operator from a given country. Companies are always looking for cost-efficient ways to approach their customers in a vast region like Latin America.

While TeleSemana.com webinars and online events guarantee a regional reach targeting operators across the region, custom in-person events target operators from a given country, offering intimacy with prospects and clients. From single events to road shows visiting several countries, TeleSemana.com provides a turn-key solution.

WHY A TELESEMANA.COM LEADERSHIP WORKSHOP?

Develop new contacts and sales leads

Meet operators’ executives who influence investment decisions

Learn first hand about new business opportunities in key Latin American markets

Strengthen your bonds with future or existing clients

Stay ahead of the competition

ATTENDANCE BY TITLE %

  • Manager
  • Engineer
  • Analyst
  • Director
  • C-Level
  • Other

JUAN GIMENEZ
+54 9 11 6561 6165
[email protected]

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