Enrich CALA Hybrid 2022 - Episode #2
As the world waits for 5G to become a daily reality, now is the time for CSPs to think about how the 5th mobile generation will affect their CX strategy, both in the end consumer sector, and in the B2B business.
At the heart of every successful telecom business lies a great understanding and connection between the operator and its clients, who increasingly expect hiper personalized experiences, as well as relevant and timely offers and information. All of this, together with the potential of 5G, will revolutionize the way in which CSPs interact with their clients, improving the experience and helping to provide more speed, new products, better efficiency and deeper integration with potent technologies such as cloud, edge computing and artificial intelligence, among others.
Enrich CALA Hybrid 2022 Ep2 ACCESOS INGLES
9:30 – 9:40 – Welcome & Introduction
Rafael A. Junquera, Editorial Director, TeleSemana.com
9:40 – 10:05 – The Fluid Consumer: Creating 5G Experiences for the New Consumer
Hillel Geiger, Head of Marketing, amdocs:next
- Amdocs has analyzed the consumer behavior in the age of hyper-digitization, finding the optimal channel-mix in digital marketing, harnessing the power of the most innovative start-ups
- In this presentation, Amdocs explains the best paths for fast moving companies to engage with digitalized consumers in the future, providing clear strategies to remain competitive and successful in the new digital era
10:05 – 10:45 – PANEL: The impact of 5G on the B2B user experience
Fabien Degouet, Innovation Director, TotalPlay
Oscar Banda, Vicepresident and General Manager – B2B, AT&T
10:45 – 11:10 – How to simplify and accelerate B2B experiences?
Shahar Dumai, Head of Global Marketing, Amdocs
- Mobile digital brand for B2B and new operating models
- Digital brands to reduce costs and increase CX
11:10 – 11:35 – How 5G could improve the customer experience?
Victor Prieto, CTO, Telefónica Movistar Mexico
- What improvements does 5G technology bring to users’ lives?
- What challenges do operators face to ensure this improvement with 5G?
11:35 – 12:00 – Intelligent Cloud Networks to deliver a superior customer
Earl Villanueva, Global Telecom Practice Lead, Amazon Web Services (AWS)
- How cloud computing helps CSPs to pioneer 5G innovations?
- How to achieve 5G business outcomes?
12:00 – 12:25 – How to monetize 5G through network automation?
Kiran Vemireddi, Director of Sales Engineering, Openet
- 5G Monetization strategies
- 5G Automation
- Technology aspects
12:25 – 12:30 – Closing remarks
Victor Prieto
CTO, Telefónica Movistar Mexico
Shahar Dumai
Head of Global Marketing, Amdocs
Oscar Banda
Vicepresident and General Manager – B2B, AT&T
Hillel Geiger
Head of Marketing, amdocs:next
Kiran Vemireddi
Director of Sales Engineering, Openet
Earl Villanueva
Global Telecom Practice Lead,
Amazon Web Services (AWS)
Fabien Degouet
Innovation Director, TotalPlay
Rafael A. Junquera
Editorial Director, TeleSemana.com
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